September 29, 2020
Providing consumers with positive customer experience is crucial to business success. It’s good for your brand and your bottom line. However, customer satisfaction levels have taken a battering in recent years and, against the unprecedented backdrop of COVID-19, some businesses have fared better than others.
believes that although we’re living in extraordinarily volatile times, a
company that places customer experience at the heart of what it does, while
aligning brand identity, and employee engagement, will benefit from a healthier
bottom line and reputation.
Continue reading “Why Customer Experience is so Important”
September 22, 2020
GLOBAL, we believe that an engaged workforce is essential if you want your
organisation to thrive and be successful.
A Gallup study found that engaged employees are
more productive, treat customers better, and are more likely to attract new
ones. Plus, there’s a higher chance they’ll stay with your organisation than
look elsewhere for employment. The study also found that companies with an
engaged workforce had a 20% increase in productivity and a 21% increase in
profitability. Put simply, if your employees understand how they and their jobs
positively contribute to your company’s success, it means they are engaged.
So how can your company take proactive steps to improve employee engagement? We’re going to take a look at a few steps you can take to promote employee engagement to drive business performance.
Continue reading “Improving Employee Engagement to Drive Business Performance”
September 15, 2020
At SERVICEBRAND GLOBAL, we
help progressive leaders bring to life their organisation’s core values in the
workplace. For a business to succeed, it’s essential for all employees to be
invested, engaged and understand the company’s ethos or core values. The more
embedded the values are, the more empowered and confident employees feel and this
increases levels of commitment.
your values are clear to you, making decisions becomes easier.” Roy E. Disney
Core values are not just a
set of ‘nice to have’ words. Instead, they are your company’s deeply ingrained
principles that drive everything it does internally and externally. Unless this
is the case, they are not really your values. We say that “Values are for
living not laminating” and when this happens, with everybody working towards the
same goals, we know that remarkable results can be achieved.
Continue reading “How to Inspire Values Driven Leadership”
September 10, 2020
The Grenfell inquiry has recently heard
witnesses from Rydon, the contractor which took on the design and build
responsibility for the Grenfell Tower project from April 2014 onwards. A number of news stories were covered:
Continue reading “Values Are For Living, Not Laminating”
- Rydon sought to keep
more than £100,000 of the savings made by switching to the deadly aluminium
composite material cladding on Grenfell Tower by hiding the true costs from its
- The Rydon contract
manager was described as using ‘Essex boy patter’ to push the cheaper cladding
option for Grenfell.
- There were some issues
between Rydon employees and ‘vocal and
aggressive’ Grenfell residents who complained about fire safety
- Rydon’s project
manager was unable to explain the presence of “shockingly poor workmanship” on
cavity barriers in the cladding system installed on the building.
- It is interesting to
note that Rydon Group website states the following:
September 1, 2020
Strategic implementation refers to the process
of executing plans and strategies. These processes aim to achieve long-term
goals within an organization.
Strategic implementation, in other words, is a technique through which a firm develops. It utilizes and integrates new processes into the structure of an organization. This ensures that the culture, resources, people, and systems all follow the strategies put in place. Strategic implementation can be a driving force for your brand in a competitive market.
Continue reading “Understanding the Strategic Implementation Process”